Ford / TV & Social 

TV: This 60 second Grammy’s spot featured Nelly (you know, the rapper dude who used to wear Bandaids on his face). He helped us launch the new Ford Explorer – and win a D Show award. It’s not a Grammy, but hey...

Social: We also created a social campaign to answer people’s questions about the new car. We posted content on Facebook daily, answering fans with text, photos and videos – all at a rapid, never-been-done-before pace. We ended up with over 100 videos. Check some of ‘em out.